Story

When it all started

Today, 5 decades later; Beidoun Trading Company caters to the growing demand of opulent products as one of the most renowned beauty, cosmetic and luxury retail chains in Kuwait.

Established in 1961, Beidoun Trading Company was founded by Zouheir J. Beidoun with visionary stance and unwavering determination to revolutionize beauty and fashion in Kuwait.

Since Zouheir J. Beidoun first opened Prince Store in 1961, in Fahad Al-Salem Street, Beidoun has led the way in sourcing the most desirable brands, as one of the most renowned beauty, cosmetic and luxury retail chains in Kuwait.

Jamil Z. Beidoun, CEO upheld the legacy with an ongoing venture to maintain and expand new and thriving business partnerships. Ones that will continue to furnish customers with premium brands, tailor-made services, and delightful shopping experiences in stores. Beidoun Trading Company’s notable reputation was charged with Suzy Z. Beidoun’s dedication to the managerial and operational fronts.

The third generation, Omar E. Beidoun and Zouheir J. Beidoun jr. adopted innovative work methodologies to further expand the business, concept stores and boutiques as well as the Beidoun Online Store.

Today, 5 decades later, Beidoun Trading Company, home of luxury, has 20 showrooms across Kuwait, flagship stores to exclusive concepts. A solid expansion that is built by strong partnerships with principals.